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8/17/2015 0 Comments

The Future of Reading is on the Phone: Wall Street Journal

“The future of digital reading is on the phone,” said Judith Curr, publisher of the Simon & Schuster imprint Atria Books. “It’s going to be on the phone and it’s going to be on paper.”

An interesting article by the Wall Street Journal published last week which argues that over the next 5 years we will be doing more and more reading on our phones. According to the article, "In a Nielsen survey of 2,000 people this past December, about 54% of e-book buyers said they used smartphones to read their books at least some of the time. That’s up from 24% in 2012."

It is clear that by 2020, mobility will be the key for education. "Chunk reading" will become more and more of a skill and a challenge for learners, educators and authors. Readers, inevitably, will be turning on their phones to read in 10 or 15 minute chunks while they are waiting for the bus or grabbing a coffee. Making sure the content is engaging and interactive will help ensure students can retain what they have read.

It will be an interesting challenge. 

Read the full article here: http://www.wsj.com/articles/the-rise-of-phone-reading-1439398395

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8/17/2015 0 Comments

James Rice: iBooks Author Success Story

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August 16, 2015
Bradley Metrock, CEO, Score Publishing

James Rice is an interesting man: part educational innovator, part digital publishing visionary, and part YouTube star.

Educators often blur the lines between technologists, entrepreneurs, and prophets, and James Rice is one of the best examples of this 21st-century reality that we've found.  How he has used iBooks Author to create the "Study It" platform is remarkable.

James presents great perspective on the evolution iBooks Author has undertaken to arrive where it is today.  All of us who have used iBooks Author for any period of time have experienced some of these issues, as the software has begun to emerge as an essential content creation tool.

Check out his story and his take on iBooks Author below, and check out the Study It line of digital textbooks as well - they are excellent.



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8/11/2015 0 Comments

McGraw Hill Education CEO Proclaims - "Please Go Digital"

McGraw Hill Education CEO, David Levin, posted an article in the Huffington Post yesterday declaring that students and faculty should start moving away from print.  And we heartily agree! He claims that beyond the price, students actually are scoring 50% higher when using a technologies that personalized the learning solution.

You can read the complete article here: http://www.huffingtonpost.com/david-levin/dear-students-and-faculty_b_7957508.html

You can also learn more about our Mobile Learning Textbooks that can be downloaded on various devices for English as a Second Language (ESL) here: www.studyitbooks.com 



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